Using this handlebar tape is easy. First, clean your handlebars to make sure there's no dirt or grease. Then, start wrapping the tape around the handlebars, starting from the end near the grips. Make sure to wrap it tightly and evenly for the best performance. When you reach the end, use the included Bontrager finishing strips to secure the tape. Put the bar end plugs in place to finish the look. As for maintenance, keep the tape clean by wiping it with a damp cloth regularly. Avoid using harsh chemicals as they might damage the cork or the gel. If the tape gets wet, dry it thoroughly to prevent mold or mildew. With proper care, this handlebar tape will serve you well for a long time.